Sometimes delicious, oftentimes expensive—plant-based fast-casual chain by CHLOE. offers a model to think critically about.
Chef Chloe Coscarelli’s award-winning raspberry tiramisu cupcake was my first introduction to by CHLOE., and it blew me away. I couldn’t believe it was a fully vegan cupcake! My first bites of the pesto meatball sandwich and the quinoa taco salad were equally impressive.
But almost every experience thereafter fell short.